5 Reasons BOSI is a game-changer

“This whole BOSI thing could be a real game-changer”. (We get that comment a lot).

We couldn’t agree more. We’ve seen the impact BOSI has on businesses around the world. When a business owner understands their Entrepreneurial DNA and begins to filter people, strategy and solutions customized to who they are, their businesses grow (and their frustration levels drop dramatically).

But let’s get specific. Here are the top 5 reasons we feel BOSI is a game-changer in the marketplace.

  1. For Business Owners: Despite massive improvements in access to information and technology, the failure and frustration rates in entrepreneurship are stagnant or getting worse. That’s because the marketplace has been operating from a flawed assumption. The mindset has been – what worked for one entrepreneur will work for every entrepreneur. BOSI has proven that notion to be flawed and dangerous. When you equip business owners to build and deploy strategy mapped to their unique Entrepreneurial DNA, you dramatically boosts their success potential while reducing risks and frustration. That’s a game changer given that today, a majority of the 100 million startups each year fail. Test drive the free BOSI Assessment at bosiDNA.com.
  2. For b-2-b Brands: Rather than continue to target, market and sell with a one-size-fits all approach to business development, you can now segment prospects based on BOSI Profile and customize the experience they go through. The fact is, Specialist DNA entrepreneurs do not and will not respond to the same offers (and language) as Opportunist DNA. When you segment your current database and new prospect through the lens of their Entrepreneurial DNA, you unlock the door to better communication, higher engagement and improved conversion rates. Learn more.
  3. For Service Providers: Coaches, consultants and business advisors have also been limited in their capacity to add value to their clients. After all, without the understanding of entrepreneurial behavior they’ve had no way to segment clients, understand their predisposed strengths/weaknesses or predict future challenges. The service provider was forced to be reactive, not proactive. However, once service providers understand BOSI and adopt the BOSI systems within their practice, they are able to decode behavior, predict challenges and opportunities and provide customized solutions that deliver breakthrough results. That’s a game changer for the service provider/advisor in their service offering. Learn more.
  4. For Financiers: When lenders and investors understand how to profile entrepreneurs, they dramatically reduce their investment risks. BOSI proved that some entrepreneurs are better loan candidates while others are better investment candidates. Yet others are not good for either loans or investments without key personnel in place. Knowing the entrepreneur’s BOSI Profile empowers investors to see beyond business plans and investor decks to truly understand the team they are evaluating. It also allows financiers to surround portfolio companies with resources and advisors to compliment known weaknesses and strengths. By doing so, they reduce risk while maximizing returns. That’s a game changer to the financing world because it reduces risk. Learn more.
  5. Global Economy: At BOSI, we’ve only touched a small fraction of the businesses around the world. However, we have already seen double and triple digit improvements in the failure and frustration rates of companies that have adopted the BOSI systems. As entrepreneurs, providers, educators and financiers adopt BOSI around the world, we’ll see the real long-term impact. Even a 5% improvement in the overall failure rate in entrepreneurship would result in trillions of dollars of economic impact around the world. That means more successful business starts (and growth), more jobs created, higher prosperity and dramatic reductions in poverty. That’s the real game changer we’re working on at bosiDNA.com and BPI.

You could be part of this exciting deployment. Join us and play your role in bringing this game-changer to the world. Along the way, you’ll build a more relevant brand and enjoy the rewards that come with that growth.